Application Process

Eligibility

The Carol Norfleet Professional Advancement Award provides a $1000 award annually to a hospitality professional that has achieved an industry certification between 1 November and 31 October. The winner is announced each year in December. Examples of qualified industry credentials include but are not limited to the following:

• DMCP - Destination Management Certified Professional
• CMP - Certified Meeting Professional
• CMM - Certificate in Meeting Management
• CSEP - Certified Special Events Professional
• CITP - Certified Incentive Travel Professional
• Other industry certifications can be considered and must be shared via the application process.

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Application Components

•  CV / Resume
• Letter of Recommendation from industry professional that verifies applicant's:
  • experience in hospitality industry
  • commitment and ability in completing the certification program
  • aptitude to deal with the demands of the hospitality industry profession
  • Industry professional must include their name, company, position, and email
•  1-2 minute Video Essay covering the following topics:
  • explanation of why you pursued the certification
  • explanation of knowledge or experience in the hospitality field
  • career goals and aspirations
  • how you have exhibited volunteerism in your career
  • where you see events going in the next 5 years (possible topics could include technology, sustainability, DEI, event design, or topic of your choice.

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