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ADMEI Awards Press Release Template

Congratulations on being named a 2027 ADMEI Award Finalist!

This is an achievement worth sharing, and we encourage you to spread the good news throughout your local community. To help you get started, ADMEI has created a customizable press release template that you can personalize with your company's information and award details. We've also included a few tips below to help you share your exciting news with local media.

Download Awards 
Press Release Template

Tips for Sharing Your Award Finalist News with Local Media

  • Personalize the press release. Complete all highlighted sections of the template, including your company information, award category, details about the nominated project and a quote from company leadership. Emphasize what makes this recognition meaningful to your company and destination.

  • Identify relevant local media outlets. Consider local newspapers, business journals and local television stations. Reporters covering business, tourism, hospitality, events or community news may be especially interested.

  • Make the story locally relevant. Highlight the connection to your destination, the local businesses or partners involved, and what this international recognition means for your community.

  • Send a brief, personalized email. Introduce yourself and explain why the recognition may interest the outlet's readers or viewers. Use a clear subject line, such as Local Destination Management Company Named Finalist for International Industry Award.

  • Paste the full press release directly into the body of your email - do not send it as an attachment. Include your short introduction above the release so reporters can quickly review the news without opening a separate file.

  • Include contact information and offer additional materials. Make it easy for journalists to reach you for interviews, photos or additional details. You can offer high-resolution images or a company logo upon request rather than attaching large files to the initial email.

  • Follow up once. If you haven't received a response after approximately 3-5 business days, send a brief, friendly follow-up. Remember that even if an outlet doesn't cover the announcement, the outreach can help establish a relationship for future news.